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Wetzel’s Pretzels franchisee opens unit with brand’s Access to Equity program | Restaurant Operator Podcast

Wetzel’s Pretzels franchisee opens unit with brand’s Access to Equity program | Restaurant Operator Podcast
Wetzel’s Pretzels franchisee opens unit with brand’s Access to Equity program | Restaurant Operator Podcast


Daintry McFadden opened a Wetzel’s Pretzels location in an Illinois Macy’s department store with the help of the brand’s Access to Equity Program. In this episode of Restaurant Operator Podcast, host Mandy Detwiler talks to McFadden about the program and how it benefited her.

In this episode of Restaurant Operator Podcast, host Mandy Detwiler, editor of Pizza Marketplace and QSRweb, talks to Daintry McFadden, a Wetzel’s Pretzels franchisee who opened her first unit in a Macy’s department store in Oakbrook, Illinois, in December 2023.

McFadden started her franchise with help from Wetzel’s Pretzels’ Access to Equity program “which builds the franchise for minorities and women. (Wetzel’s Pretzels) wants to increase enrollment in their franchise program, so there was a great opportunity for me,” McFadden said. The Access to Equity program gives the franchisee royalty discounts and reduced franchisee fees.

McFadden was able to secure a loan through the Access to Equity program for equipment as well.

“So I am 100% owner of the Wetzel’s Pretzels in the Macy’s and I’m very excited about the opportunity,” McFadden said.

Click the link at the top of the page to listen to the podcast in its entirety.

Written by bourbiza mohamed

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